Thursday, July 16, 2020

Detergent bottles seen as weapons / Des créatifs lessivés?

“Masked to unmask copycats.”

THE ORIGINAL?
Top Ultra – 2018
“Other products kill your clothes before
killing stains”
(Click image to enlarge)
Source : Adsoftheworld
Agency : Grey Bogota (Colombia)		 LESS ORIGINAL
Greenpeace – 2020
“Softening your clothing is making the life
on the planet harder”
(Click to enlarge)
Source : Adsoftheworld
Agency : Possible, Moscow (Russia)

Be the judge!


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